The current advertising trends are changing from time. Lori Senecal is trying to come up with modern methods that will help expert marketing strategists on the modern advertising trends and how they can help you be successful in your business endeavors. Many individuals use the mobile phones to shop and market their goods and services on a daily basis. The revenue from mobile advertising is rapidly rising while the revenue from desktop keeps on going down over the years. The internet is the main media for advertising. In twenty fifteen, revenue obtained from internet advertising hit a total of sixty billion dollars. Most of the revenue was received through mobile phones.
The fact that a majority of people spend more than twenty-five percent of their time on their mobile devices makes it a very potential source of revenue in the whole world. GPS-targeted marketing has been established to ensure that clients using the internet for their advertising get the best experience. Lori Senecal is trying to revolutionize the advertising industry by joining social media channels, technology experts, coding specialists and professionals in the advertising industry to conduct impressive and remarkable campaigns especially now that the industry is competitive and turbulent.
About Lori Senecal
Lori Senecal is a professional business leader who has extensive knowledge in the digital market industries industry. She uses her experience and skills as a great leader in the lucrative digital marketing industries, and she has been excelled in her endeavors. Lori is currently the Chief Executive Officer of the Global Crispin Porter & Bogusky, LLC. She is in charge of overseeing the growth and success of the agency. She also oversees the coordination and management of the company’s’ nine international offices.
Lori has worked with several leading companies such as; McCann-Erickson Worldwide, Inc. She began her career in this company. According to Ad Age, the company is a member of the Interpublic Group of Companies. She was also the brainchild of the well-known TAG Ideation. This unit helped a great in helping young adults in marketing. Lori was determined to achieve more and become prosperous in her career.
She ended up being the Chief Information Officer at McCann World group. She was promoted to be the President of McCann, in New York due to her impressive work. According to Forbes, after two years of working as the President of McCann, she moved onto be the President and Chief Executive Officer of Kirshenbaum Bond Senecal Partners. Lori Senecal has taken part in mentorship conferences that focus on increasing the number of women Creative Directors in the United States from three percent to the current eleven percent. Lori is known for her remarkable performance in her career. She has been awarded a Quantum Leap award for her great leadership. View her profile on crunchbase.com.
Watch Lori’s speech on YouTube at the 3% Conference.